Politics for the iPod Generation
Politics is not just about words and ideas. For an upcoming generation that takes its music seriously, politics is also about the sounds.
Pat LaMarche, running for Governor in Maine, understands the importance of inviting the younger generation into her campaign. A local musician has agreed to hold a free concert that will support the Maine Clean Elections Fund, with some of those $5 Clean Elections checks possibly going toward the 2,500 $5 checks Pat will need to qualify as a Clean Elections candidate.
To make sure as many young people come to this concert as possible, Pat has created a page on her website that features not only pictures of the singer, Dave Wooley, but also snippets of his songs on an iPod-like music player.
It's not clear how effective this will be in generating fans at the concert or $5 checks for the Clean Elections Fund, but her strategy certainly gives younger supporters a reason to visit her website and send the URL to their friends.